YandexPartner bot

The YandexPartner bot is not a standalone web crawler but a representation of the business and technical integrations within Yandex's partnership framework. There is no dedicated 'YandexPartner' user-agent; instead, partner integrations often use the main YandexBot user-agent (Mozilla/5.0 (compatible; YandexBot/3.0; +http://yandex.com/bots)) with additional parameters. These partnerships allow advertising agencies and technology providers to integrate with Yandex's services.

If you are seeing traffic that appears to be associated with a Yandex partner, it is likely related to advertising verification or content syndication. Partners may be crawling your site to verify ad placements or track campaign performance. The frequency of visits depends on your site's relationship with the Yandex ecosystem. Sites with active ad campaigns or frequent content updates may see more partner-related crawling.

The purpose of the YandexPartner framework is to extend Yandex's reach by allowing third parties to leverage its technology. For advertising partners, it provides tools to manage campaigns. For content syndication partners, it enables broader distribution of Yandex-indexed content. For website owners, these partnerships can provide benefits through increased visibility in the Yandex ecosystem and potential revenue from advertising, especially in Russian-speaking markets.

Since YandexPartner traffic typically uses the main YandexBot user-agent, blocking it requires blocking the main bot. This will prevent your pages from appearing in Yandex's search results.

To block the main Yandex bot, add the following lines to your robots.txt file:

User-agent: Yandex
Disallow: /