Published on 2025-08-07T06:18:08Z

ZoominfoBot

ZoominfoBot is a commercial web crawler for ZoomInfo, a leading B2B contact database company. It scans public company websites to collect and update business information, such as employee names, job titles, and company details. This data powers ZoomInfo's business intelligence platform, which is widely used by sales and marketing professionals for lead generation and market research.

What is ZoominfoBot?

ZoominfoBot is the web crawler for the B2B contact database company ZoomInfo. It is a marketing web crawler that systematically scans websites to gather and update company and professional information for ZoomInfo's extensive business intelligence database. The bot identifies itself in server logs with user-agent strings like ZoominfoBot (zoominfobot at zoominfo dot com). It operates primarily from Google Cloud infrastructure in the U.S. and respects standard crawling protocols.

Why is ZoominfoBot crawling my site?

ZoominfoBot is crawling your site to collect business information that helps ZoomInfo maintain its database of company and professional profiles. The bot is interested in company information, employee details, and corporate hierarchy. The frequency of visits depends on your site's size and how often your business information changes. The crawling is a standard part of ZoomInfo's business operations, though the use of your data is for a commercial service and occurs without your explicit permission, unless you opt out.

What is the purpose of ZoominfoBot?

The purpose of ZoominfoBot is to support ZoomInfo's core business of maintaining a comprehensive B2B database. The data it collects powers ZoomInfo's suite of sales and marketing intelligence products, which help businesses identify sales prospects and conduct market research. For website owners, there is no direct benefit from being crawled; the value flows primarily to ZoomInfo and its customers. Some website owners may have concerns about their professional information being aggregated into a commercial database without explicit consent.

How do I block ZoominfoBot?

To prevent ZoominfoBot from collecting data from your website, you can add a specific disallow rule to your robots.txt file. This is the standard method for managing crawler access.

To block this bot, add the following lines to your robots.txt file:

User-agent: ZoominfoBot
Disallow: /

How to verify the authenticity of the user-agent operated by ZoomInfo?

Reverse IP lookup technique

To verify user-agent authenticity, you can use host linux command two times with the IP address of the requester.
  1. > host IPAddressOfRequest
    This command returns the reverse lookup hostname (e.g., 4.4.8.8.in-addr.arpa.).
  2. > host ReverseDNSFromTheOutputOfFirstRequest
If the output matches the original IP address and the domain is associated with a trusted operator (e.g., ZoomInfo), the user-agent can be considered legitimate.

IP list lookup technique

Some operators provide a public list of IP addresses used by their crawlers. This list can be cross-referenced to verify a user-agent's authenticity. However, both operators and website owners may find it challenging to maintain an up-to-date list, so use this method with caution and in conjunction with other verification techniques.